Endgame, finally
I have never liked this story and would never have chosen this assignment. Of course there are others among the thousands of stories I’ve reported in nearly four decades at this craft that also would not have been my choice, and an assignment, in my business, is an assignment; but few have left me feeling dispirited and soiled at the end of a day’s work, as this one has. There are others in this press corps who feel the same way, and many of my colleagues and friends and intimates back home have declined to follow this story at all.
It feels voyeuristic, and for a dozen years it has been voyeuristic. There are “journalists” who’ve maintained careers by chasing down and breathlessly reporting every Jackson rumor peddled by real or would-be “witnesses” to the singer’s every move. Many of those rumors, enhanced by each sale and re-sale to the tabloids (print and broadcast), became embedded in the public consciousness because, in the past decade and a half, mainstream journalism itself and its relationship to “tabloid” stories have changed.
'Buying' witnesses
I think it began on the day in 1990 when the mainstream press covering the William Kennedy Smith rape trial in Palm Beach (I was there) was restrained outside the courthouse police lines as the key witness in that case was escorted into court on the arm of a “reporter” for one of the newly-popular tabloid TV shows… because that show had “bought” that witness and locked her up exclusively.
And because mainstream news organizations do not “buy” witnesses, the only way to compete on stories the tabloids increasingly “owned” was to legitimize the tabloids themselves. Thus, in the OJ Simpson case, the vaunted New York Times held its nose and started quoting the National Enquirer, because the tabloid (through whatever means) was often out front on that story. And CBS News, on its “Evening News,” used tape and information attributed to the television show “Hard Copy” in its reporting on the 1993 Jackson scandal.
The 9/11 effect
In the meantime, over the years, the preferences of news consumers seemed also to be changing. Or maybe they were being changed. I think—and, let me stress, this is just my opinion—that 9/11 contributed to that change in a fundamental way: The event itself was so incomprehensibly awful that news consumers (consciously or unconsciously) suddenly wanted something different from the news organizations on which they’d depended for years. Less bad news, fewer investigative reporting efforts that required hard work on the part of viewers and readers. Keep it simple, make it pleasant or safely entertaining, make it diverting. The great newsmagazines on the major networks fought shrinking audience shares by changing their fare. Reality television arrived… and exploded as the genre of audience choice. In the cable universe the trial of a fertilizer salesman accused of killing his wife and unborn child became the lead story for a year… audiences wanted that story, the ratings instructed. There was live coverage of Joey Buttafuoco’s sentencing on the same day the realignment of NATO earned a 30-second reader on one network newscast.
And, since November of 2003, the question of whether Michael Jackson fondled a young boy from a family of graspers who may also be con artists has been the epicenter of a worldwide reporting effort by scores of news organizations.
I’m a reporter assigned to this story, so I’m here. Soon, though not soon enough, I’ll be home because one story-- Jackson’s guilt or innocence as determined by this apparently hard-working jury—will be over.
But the other story and the bigger one in my mind-- how and why we all got here in the first place-- is yet to be told.
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