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Video: Exposing the face behind Facebook

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    >>> it the defacing of facebook . the man behind the social network has opened up to the magazine about his notorious private life and his $23 billion business. and he's a young man. zuckerberg and his company have recently come under attack for its privacy policies. critiques allege the site is not doing enough to protect personal information of its users. they posted into the zuckerberg universe, but may not realize that is the domain of facebook . next month, a new film will be released and it chronicles the beginnings of facebook and paints an unflattering image of mark zuckerberg . what is the real -- or who is the real mark zuckerberg ? will the real mark zuckerberg please stand up. jose wrote this exclusive profile. congratulations on the piece.

    >> thank you.

    >> one thing that struck me, there's obviously the scandal about the information that's noble on facebook and then obviously the privacy of mark zuckerberg . is he as private as he is because he's the only one who really knows how much can be own about everybody else ? and he's protecting himself.

    >> that's actually one of the things that surprised me. he has like 879 friends on facebook and he's actually pretty open about what he shares like with people. like the weekend that his long time girlfriend actually moved in, he wrote that on his status update.

    >> so he shares more than -- doesn't allow a lot of people to have access --

    >> the way i use facebook , i'm pretty like, pretty careful about what i share. i think he's kind of the same way. all of us through this process have learned in our own way rk to kind of manage privacy.

    >> unlike you or me or anybody else, zuckerberg , who is the propie of facebook , are we learning the standards of any company decides they want to create?

    >> you know, this is really a bigger question that's beyond facebook . and this is where i think the generational, which is not to say that older people don't get it, but this idea that now every private citizen has a public identity. that's a big thing.

    >> your self-expression has become instead of watching television, they logon.

    >> facebook is television. people on their blackberries.

    >> forget that. at this point, had zuckerberg , not by any intent, stumbled into a very dangerous area. not as an evil bad guy , but he created a pathway for people to express themselves and now, he has that information and what he does with it is incredibly powerful and dangerous and all the rest of it, potentially.

    >> potentially, yes. but i think the point is that he has become the de facto leader. facebook and zuckerberg have kind of become the de facto leader of privacy. google, right. think about google and privacy .

    >> i know.

    >> but, but, because zuckerberg , i mean, you know google has -- it's just mark zuckerberg , a 26-year-old guy leading this thing. this is why getting to know him, trying to understand where he comes from is very important.

    >> the bigger question for me, is it appropriate that in any society, that a 26-year-old young man be given the responsibility for determining the fate of information and privacy policy for the world and at the same time, be treated like a celebrity understandably from a success and be given billions of dollars. is there any 26-year-old, let alone 50 or 80-year-old, who really is qualified to bare the burden of that responsibility or that privilege?

    >> this is the world. the next mark zuckerberg is sitting in a starbucks.

    >> have we entered a new universe where people are creating a -- an access chain to information that certain individuals, sergei and larry at google or mark at facebook or any place else, can be massively exploited by those individuals, whether they have intent to do it or not. do we need to address that in some way?

    >> this is a very big, very big conversation. when it comes to parenting, learning, politics.

    >> what's your sense of marks point of view relative to that issue?

    >> i mean rk i think he's evolving with us. with it. the difference is that he's in control of it. at the end of the day , he's the face of facebook . i think in many ways as we move forward with it, every move he makes, in the article, he calls privacy the third rail issue online. compared to barack obama on health care . i think he realizes the gravity of this, but at the same time, he has made a very big bet . he has made a bet that i'm going to sign on to this thing and i'm going to put my information in and connect with people.

    >> but is there the disclosure to you, this is a bigger conversation. if you're inviting people to self-express, whether on google or facebook . at the very least, do the executives have an obligation to do a better job of informing those expressing everything that will be done with everything they do on those websites.

    >> this is a two-way street. facebook and zuckerberg , they need to do a better job of explaining to us what they're doing and being as transparent as possible.

    >> and how vulnerable you're making yourself. your information.

    >> but on the other hand, we as users, think about it. it's only been a decade since google, facebook and twit r. we need to be much more responsible in the way we handle it.

    >> what about a facebook license?

    >> a passport.

    >> only allowed to start giving your information away, you have to get a license that shows you've been trained as to know what to give away.

    >> like driving. you can't be facebooking around, ignorant.

    >> i think we have solved one of the world's major problems. congratulations on the piece. the face of facebook in "the new yorker." congratulations again.

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