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A guide to major companies reporting this week

Caterpillar, 3M among the big names that are bellwethers of the economy

updated 5:29 p.m. ET Oct. 18, 2009

WASHINGTON - There are signs that America's factories are stirring from one of the worst recessions in decades. Investors this week will find out how awake they really are.

Big manufacturers such as Boeing, Caterpillar and 3M will report results and, possibly, provide evidence that companies and consumers are starting to spend again.

America isn't as dependent on its factories as it was even 20 years ago. Consumer spending is the biggest driver of the economy, but it has shriveled recently as job losses and foreclosures mount. That's created talk of a manufacturing-led recovery although the economic data have been mixed. If nothing else, hints of a rebound at big industrial firms will boost the stock market and lift people's 401k retirement accounts.

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The manufacturers reporting their earnings next week depend directly on consumers to buy their packaged food, toys, clothes and other products. But they also sell things the average person doesn't buy. So, they could benefit from big government stimulus programs like road construction, a growing health care sector, the military's need for more cargo jets or airlines looking for new planes.

Activity is picking up at American factories — overall industrial production has crept back up in recent months and General Electric Co. said Friday its manufacturing profits grew by four percent in the last quarter. That said, even a hint of growth can seem like a significant up arrow in light of the battering manufacturers have taken. Two million jobs have been lost in the sector since the recession began in December 2007. And it will likely take a long time for manufacturers to return to where they were before the crisis.

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"We have reached bottom and we are at worst bouncing along the bottom," said Thomas J. Duesterberg, president and CEO of the Manufacturers Alliance/MAPI, a public policy economics research organization.

Smaller manufacturer Stanley Works is also reporting. If the nation's factories are rebounding, they'll do so using the company's industrial tools. And because copper is used in wires, pipes and other products found in homes, results from copper miner Freeport-McMoRan could give investors another window into the housing market.

Here's a preview of four manufacturers reporting earnings next week:

Caterpillar Inc.
Why it’s important: Caterpillar makes bulldozers, motor graders and other machines used to build everything from highways to hospitals. Its engines power cargo ships that help form the backbone of global trade and pump oil and natural gas from the earth. Its mining trucks haul materials such as iron ore, a key ingredient in steel, which is used to make cars and dishwashers.

When it will report: Tuesday, Oct. 20.

What the experts say: Caterpillar is expected to earn 7 cents per share on revenue of $7.48 billion, compared with profit of $1.39 per share and record-setting revenue of $12.98 billion in the same period a year earlier.

You’ll know the economy is improving if: Caterpillar says demand for its yellow-and-black machines is picking up, and that it plans to boost production. That could signal more government stimulus spending on new roads and building projects, requiring construction firms to stock up on new equipment. It also could also push Caterpillar to rehire workers laid off this year.

You’ll know the economy is not improving if: Caterpillar says the construction of buildings like skyscrapers and sports stadiums remains stagnant. That could mean deeper job and production cuts. Earlier this year, Caterpillar said it would slash more than 22,000 jobs, or 19 percent of its work force.

The quote: "We believe recovery will come — it seems more likely now than it did four or five months ago," CEO Jim Owens said in August. "We're going to benefit by the world's need for basic infrastructure, basic commodities. Essentially, without our equipment, you can't get there."

Boeing Co.
Why it’s important: Boeing builds airplanes that carry people and goods around the world. Travelers fly on its well-known 737 and 747 passenger jets, while packages and other cargo are delivered on its freighters. Boeing also makes military jets, satellites and other defense systems that countries use to protect their borders. Boeing is a major U.S. exporter.

When it will report: Wednesday, Oct. 21.

What the experts say: Boeing is expected to post a loss of $2.11 per share on revenue of $17.30 billion, compared with a profit of 96 cents on revenue of $15.29 billion in the same period a year earlier.

You’ll know the economy is improving if: Boeing sees fewer delays or cancellations of plane orders from airlines or cargo companies. The economic downturn and dwindling air travel have forced some Boeing customers to shelve or put off plans to buy aircraft.

You’ll know the economy is not improving if: Boeing says it plans to further scale back its airplane production or offer more financial help to cash-strapped airlines.

The quote: "What we're seeing is a very slow, tepid ... perhaps a little bit volatile recovery. And even then we've got a long ways to go," Drew McGill, director of marketing for Boeing Commercial Airplanes, told analysts in September.


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