Palin returns to Alaska to chants of '2012'
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Obstacles remain
But any path toward 2012 is filled with obstacles, some of Palin's own making.
Virtually unknown outside Alaska before her nomination, Palin revealed strong — even polarizing — views on religion, abortion and gay marriage.
She became a favorite among some social conservatives, but her cringe-worthy performances in TV interviews raised questions about her competence and provided fodder for late-night comedians. Her charisma attracted tens of thousands to Republican rallies, but voter surveys found her presence tilted a majority of independents and moderates to Barack Obama.
The governor who once won a Miss Congeniality prize was McCain's muscle, thrashing the media and her Democratic rivals in the conventional vice presidential role.
Her national political persona now bears little resemblance to her image as governor, when she was known for pushing a pipeline to carry natural gas from Alaska's North Slope, a bipartisan streak and taming the state's Republican establishment.
Some see her as a possible candidate for the Senate, should a vacancy occur, which would give her a new platform for her ambitions. Sen. Ted Stevens, R-Alaska, was clinging to a narrow lead in a re-election bid after being convicted of lying on Senate financial disclosure forms. Palin and others have called for him to step aside, even if he wins.
Work to do at home
But Palin has rebuilding to do in Alaska. Voter surveys there show she remains popular, but Democrats are now more likely to view her negatively. On Wednesday, she said she hoped to show President-elect Obama how Alaska could be a leader in energy policy.
"Everybody in Alaska is seeing her in a new light," said Jonathan Anderson, an Alaska Assembly member and a professor at the University of Alaska Southeast.
"We knew she'd been the basketball player and beauty pageant contestant — and not too much more beyond that," said Anderson, a political independent. "She's back down with the human beings now, instead of being the star. Those things are going to follow her."
Mike Cannon, 41, who works on tugboats and fishing vessels, remains a Palin fan but was surprised by her emphasis on conservative social values during the campaign. "I don't agree with a lot of that stuff," he said in downtown Anchorage, nursing a cup of coffee.
The campaign, Cannon added, "revealed more and more of her limitations."
If she wants to lead the party, she'll need to find a way to stay visible in the lower 48 states — sooner rather than later.
"There continues to be a great deal of interest in her," said New Hampshire GOP Chairman Fergus Cullen, but "interest has a shelf life."
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