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Credit crunch puts squeeze on businesses

Job cuts, defaults on debt could grow if companies can't borrow

By Peter Coy
updated 1:34 p.m. ET Oct. 5, 2008

The credit crunch hit 2640 Merchant Dr. in Baltimore in September when Drew Greenblatt asked his bank for a $175,000 increase in the line of credit for his thriving company, Marlin Steel Wire Products. The bank said it wouldn't give him the money unless he put an equal sum into a certificate of deposit. In other words, the bank wasn't willing to let one more dime out of its sight. "It's laughable," says Greenblatt, not quite laughing. "We're a profitable company. When banks can't service guys like me, how are they doing it for the other guys?"

The 14-month-old credit crunch has entered a frightening new stage — one in which even healthy sectors are vulnerable and contagion is spreading to Europe and Asia. An explicit guarantee from the U.S. government has succeeded in keeping money flowing to prime home buyers through the Sept. 7 takeover of mortgage giants Fannie Mae and Freddie Mac, which were able to sell $12.8 billion in debt in September. But that's not helping other parts of the U.S. economy, where manufacturers, car buyers, and local governments are struggling. One sign of the squeeze: Total nonfinancial investment-grade corporate debt issuance was only $10.5 billion in September, down from $41 billion a year earlier, according to Thomson Reuters.

Innocent victims
The longer credit remains unavailable, the greater the damage to the economy. That's why President Bush signed into law Friday a historic $700 billion bailout of the financial services industry.

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What makes a credit crunch scary is that it claims the innocent as well as the guilty. European authorities were forced to close five major financial institutions in a span of three days, and signs of stress broke out in Hong Kong, India, and South Korea. On Oct. 1 in the U.S., the Institute of Supply Management announced a plunge in its key manufacturing index for August to its lowest level since the month after Sept. 11. That same day even vaunted General Electric got caught in the crunch. With lenders demanding unprecedented risk premiums for short-term financing, GE said it would sell $12 billion in common shares to the public and $3 billion in preferred to investor Warren Buffett on favorable terms.

Unless things stabilize soon, it could get a lot worse. Laurence Fink, CEO of investment manager BlackRock, points to the buyers' strike in the commercial paper market, which banks and large corporations rely on for short-term funding needs. Says Fink: "Cost of capital for corporations is increasing dramatically, and if we don't stabilize that market, it will be a catastrophe." The same goes for cities and states. Lasana Mack, the treasurer of the District of Columbia, says higher rates are costing the district hundreds of thousands of dollars, and he has no clear idea how he'll sell debt issues slated for November and December. In the last week of September, just three significant municipal bond issues came to market, vs. the usual 100 or so. "Nothing," says Mack, "is really functioning normally."

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Downward spiral
Until now the business sector has kept the economy aloft even as consumers have cut back. But if the credit crunch shuts down borrowing, businesses will begin to ax jobs, cease investment, and default on their debts in larger numbers. If rising defaults cause banks to tighten credit even more, there will be a downward spiral. William Verhelle, founder and CEO of First American Equipment Finance, says his lease-financing business has been insulated from the credit crunch until recently, partly because his bank funding partners have remained solid. But he fears his sector won't be spared. "I feel much more nervous now than I have at any point in this process," he says.

Businesses rely on a healthy banking system, but at the moment it's on life support from the Fed. Banks are stashing their money in U.S. Treasury bills instead of extending credit to one another or to stretched customers. "It's like strangling the corporation," says Anthony Clemente, CEO of Canaras Capital Management, which buys pieces of syndicated loans and bundles them into collateralized debt obligations. "If you do it for only a few seconds and you let go, they are dizzy, but they recover. If you do it for a minute or any prolonged period of time, they are going to pass out and die." Banks that do manage to borrow in the interbank market can rarely secure loans for longer than overnight. Says one central banker: "If all you can do is borrow every night, then every day the firm faces a life-or-death situation."


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