Hotmail
Sony to sell super-thin OLED TV in U.S.
Television is Sony's first to use organic light-emitting diode technology
 | This image released by Sony shows a side view of their 11-inch XEL-1 television. The company said on Sunday, Jan. 6, 2008 said it is introducing to the U.S. market a high-quality organic LED television only as thick as three stacked credit cards. |
Sony via AP |
 | Latest CES Videos |
 Can CES’ gadgets lure cautious consumers? Jan. 9: Industry representatives at the Computer Electronics Show in Las Vegas are hoping to persuade anxious consumers that their products will meet needs they didn't know they had. NBC's Lester Holt reports. |
 | Slideshow |
 | Will CES impress? The product lineup for the International Consumer Electronics show still looks promising, despite the tough economy. more photos |
LAS VEGAS - Sony Corp. on Sunday said it is introducing to the U.S. market a high-quality organic LED television only as thick as three stacked credit cards.
The 11-inch XEL-1 television, to go on sale this month, is Sony's first television for the U.S. to use organic light-emitting diode technology, which enables superior picture quality on super-thin displays. The company also is demonstrating a prototype 20-inch version at the Consumer Electronics Show this week in Las Vegas.
The XEL-1 has a contrast ratio — the difference between maximum and minimum brightness — of 1 million to one, because pixels can be turned off completely for a near-perfect black. That compares with 30,000 to one for a good conventional flat-panel TV, which can't show a perfect black.
The high picture quality comes at a hefty price: about $2,500 for the XEL-1. It sold for $1,700 at its launch in Japan in December.
- Discuss Story On Newsvine
-
Rate Story:
View popularLowHigh - Instant Message
MORE FROM CES 2008 |
 CES 2008 Section Front |
| Add CES 2008 headlines to your news reader: |
Resource guide