Kerry ranks last in likeability poll for politicians

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Kerry was last with a rating of 39.6. In three earlier polls this year, he never scored above 46.3.

While many presidential contenders have a chance to make "a good first impression" on voters, Brown said, "Kerry has to convince people who don't like him that they are wrong and that they should change their minds."

In the new likeability survey, Secretary of State Condoleezza Rice ranked fourth with 56.1, followed by former President Bill Clinton, 55.8, and Sen. Joseph Lieberman of Connecticut, who won re-election this month as an independent after losing the Democratic primary, 52.7.

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New York City Mayor Michael Bloomberg, a Republican, was seventh at 51.1, followed by two other potential presidential contenders, former Democratic Sen. John Edwards of North Carolina, 49.9, and Hillary Clinton, 49.

New Mexico Gov. Bill Richardson, another possible White House contender, ranked 10th, at 47.7. Two in three respondents said they did not know enough about him to form an opinion.

Among other possible presidential contenders were: Democratic Sen. Joseph Biden of Delaware, with a score of 47; Massachusetts Gov. Mitt Romney, a Republican, 45.9; Democratic Sen. Evan Bayh of Indiana, 43.3; former House Speaker Newt Gingrich, a Republican, 42, and outgoing Senate Republican Leader Bill Frist, 41.5.

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