Eau de Play-Doh?

Now you can smell like modeling clay without smearing it all over yourself

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updated 3:59 a.m. ET May 15, 2006

PAWTUCKET, R.I. - It's one of the most unique smells around. And now you can wear it.

Hasbro is continuing its celebration of Play-Doh's 50th anniversary by releasing "Eau de Play-Doh," a perfume designed to smell just like the kids' modeling clay.

Spokesman Gary Serby says Play-Doh's smell is one of its most enduring memories, and Hasbro figures smelling the perfume will transport people back to their childhood.

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It sells for $19 a bottle.