On ‘American Idol,’ get your hook ready

As Simon Cowell is fond of reminding both the singers and the audience at home, “American Idol” is not just a singing competition. On a show where the performers battle for viewers’ hearts and minds, having a strong hook is just as important as having a strong voice.

That’s a lesson that current and future contestants can learn from the allegedly sheltered gollyness of Kellie Pickler, shown the door last week after making it from week to week less on the basis of her singing than on her backstory — a mother who abandoned her as a child, a jailbird father with a drug problem, a grandfather who’s probably still waiting for his sandwich. An outsized personality or a compelling background is no guarantee for “Idol” success, but a performer who has neither risks anonymity.

When the judges select the top 24 to compete in the semifinals, they’re not simply choosing singers to compete in a talent competition; they’re also casting a television show. Like any television show, personality counts: there are stars, secondary characters and one-time special guests.

And like any television show, sometimes a minor character’s popularity will exceed expectations. The current top five consists of four contestants groomed for stardom from the beginning of the season and one unexpected fan favorite who has been written into the cast; this season's Urkel.

Taylor Hicks: Hicks’ tics
Taylor Hicks may not have always had Simon Cowell’s support, but the show’s editors loved him from the start; however far he made it, this man was clearly fascinating television. Right from his first appearance at the Las Vegas auditions, three things stood out: his prematurely gray hair, his Michael McDonald voice and the fact that he’s a great big spaz.

That all guaranteed that the camera would follow him through the Hollywood rounds, but it was his promotion to the semifinals that etched his character in stone. Playing a harmonica while entering the Room Of Judgement would have been enough, but Hicks took the idiot-savant schtick into hyperdrive by breaking into song while apparently going into full-body dry heaves. Taylor’s backstory has never been more complicated than “has a band,” but Hicks’ tics are plenty.

Katharine McPhee: Bombshell meets dork
Katharine McPhee’s performance of “God Bless The Child” in her San Francisco audition led Simon Cowell to call her “current … what is happening today.” His statement was baffling then (when, exactly, does he think “today” is?) and has only become more so once you consider that the songs she has performed thus far are, on average, 38 years old.

An early stab at a backstory showed off McPhee's slightly pushy stage mother/voice coach, but it wasn’t enough to set her apart from the surfeit of pretty, raven-haired singers in Hollywood (see also: Gina Glocksen, Brooke and Leah Barrettsmith, Tyra Schwartz). She finally found her hook when, upon making it to the semis, she kissed all three judges on the lips, declaring Randy’s to be especially luscious and cementing her persona as a giggly, bouncy dork trapped in the body of a 1940s bombshell.

Chris Daughtry: For a rocker

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Chris Daughtry’s personality and backstory were introduced in the Denver audition episode and haven’t budged an inch. Just like Chris! Inspired by Bo Bice’s successful run to last year's final two, Chris apparently felt comfortable in the knowledge that he could turn everything he touches into a Creed song. Daughtry's version of Joe Cocker’s cover of “The Letter” anticipated the mini-controversies that would erupt when he dodged the themes of both Stevie Wonder night and 1950s night by seeking refuge in the Red Hot Chili Peppers and Live. Simon Cowell, meanwhile, expressed for the first of many, many times that he liked Chris’s voice and was intensely creeped out by the lack of emotion signaled by the cold, dead eyes that threatened to make you contemplate the void. I’m paraphrasing.

Chris’ audition is also where we met his wife, sweet but worryingly self-loathing as she wept about tying him down with a marriage and stepkids at the tender age of 25. But since the prospect of his marriage collapsing under the weight of its own insecurity never panned out, the best the show was able to do, story-wise, was show him becoming fast friends with Ace Young, allowing Seacrest to compare them to Matt Damon and Ben Affleck. That this was also the closest “Idol” could come to giving Ace a personality says a lot about both of them.

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